Consumer shopping patterns are changing and they may never return to ‘normal’. The past few months of social-distancing, streaming entertainment, and the shift to work-from-home has accelerated the move to online shopping for many consumers. The number of people buying goods and services online is soaring. And they are buying goods of all types from groceries to smaller every-day products and heavy, bulky goods like appliances, sports equipment, and furniture.
Will consumers who have become used to doing all their shopping online continue with it when the stay-at-home guidelines are lifted? There is some indication that many will. Only time will tell just how lasting these changes will be.
One thing we do know for sure is that consumer expectations for free, faster and more convenient delivery are accelerating right alongside online sales, putting even greater focus on last mile delivery logistics.
The second half of 2020 is sure to bring even more new developments in the e-commerce, shipping, and last mile logistics landscape. Companies that can adapt to shifting consumer behaviors will be in the best positioned to thrive.
Check out the other articles in the series: